Projection Mapping creates eye-popping special effects
Projection mapping is here to stay, and offers a great way to woo the crowd with huge, bold visuals on familiar landmarks. Find out more about the basics of this cutting edge technology, and how it can dynamically change your event
Despite the relatively short life of projection mapping so far, Showcase AVi have the technical expertise to deliver this mind-bending spectacle for events.
But what is projection mapping and how can you achieve the best results?
Projection mapping is primarily a digital product, based around the advances in projection technology over the last decade. Super-powerful projection lamps can take a still or moving digital image, and overlay this onto the side of buildings, rocks or hills – almost any surface that a potential crowd can view.
The power of the light means that the projection distance is far enough away so that the widening beam encompasses whole buildings. And the digital element means that the content is designed and manipulated so that it fits the shape of the building perfectly – creating an illusion of moving, painted surfaces.
Any event with an after-dusk component can benefit prom projection mapping, and our experince includes:
- Promotional events
- Charity events
- Enhancing familiar landmarks
- Broadcasting messages
- New product sales
- Festivals & concerts
Showcase AVi takes care of the entire projection mapping process
If you can guide us towards the intended target for the projection mapping, we can feed in outlines and surface details to the design process. We can also look at where the projection hardware can be located, and what the power options are.
Following your brief or ideas, and using the survey details, the team will produce a series of designs for your approval that will give you an idea of what to expect. Dry-runs are also possible too.
With Showcase taking care of all the equipment, we will ensure deployment at your event site is handled correctly and safely, adhering to our event management principles so that all risks are minimised.
Want to find out more how projection mapping can spice up your event?
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